Karen Cochran on Cultivating Billion-Dollar Donor Relationships
“If it’s not in the system, it didn’t happen.” Karen Cochran has repeated this mantra throughout her 30+ year career in fundraising, and it’s advice that prospect research professionals need to hear—especially when pursuing...
What makes someone a real major gift prospect?
If you ask Jeff Schreifels, Principal at Veritus Group, the answer is clear: It’s not about wealth ratings or capacity scores alone. It’s about finding the donors who actually want a deeper relationship with your organization. In this episode of ChatBytes, Jeff shares...
Feeling Overwhelmed by Options? Let’s Break It Down!
At the Prospect Research Institute, we know we have a lot of content. Sometimes, choosing what to purchase can feel like walking into the grocery store and facing a wall of Tide detergent—so many options, all promising to get the job done, and suddenly you’re frozen...
Barbara Shelton on Strategic Solicitation, Curiosity, and the Art of Slowing Down
What does it take to triple the impact of a campaign? Barbara Shelton, Senior Consultant at M. Gale, says it starts with curiosity, strategy, and slowing down. In this episode of ChatBytes, Barbara shares her journey from social work to fundraising leadership, and how...