Marianne Pelletier has answers that are rooted in a long career of dancing with data analytics. In this conversation, find out where Marianne first fell in love with analytics, how she views the influx of…
By Sabine Schuller “I’ve been on a calendar, but never on time.” – Marilyn Monroe[1] Using your very creative imagination, picture yourself in 2003 finding an article about a prospect who’s not from your home…
by Rhode Warrior, Mark Noll There is a fourth dimension beyond that which is known to Prospect Research. It is a dimension as vast as space and as timeless as infinity. It is the middle…
By Jen Filla Our donors and constituents are talking to us through data trails created from actions such as making gifts, liking our Facebook pages, and attending our events. So why aren’t we using that…
By Emily Davis Facebook. Twitter. Tumblr. Instagram. Twenty years ago, these words would have sounded like gibberish. Today, they are integral parts of our everyday lives. We use them to keep updated on the latest…
Publishing houses have traditionally been the gate-keepers to well-written, well-edited books. When I find out a book I want to buy is self-published, it always makes me pause. One jumbled, self-published text full of painful…