Advancement Services Archives | Prospect Research Institute

Vered Siegel on Why Judgment Is the New Scarce Resource in Fundraising

by Jennifer Filla | Mar 2, 2026 | Learning Edge Blog, Major Gifts, Prospect Research

What happens when AI can generate a list or a prospect summary in seconds—but still can’t tell you what to do with it? That’s the central question Vered Siegel lives and breathes every day as Director of Prospect Management and Research at American Friends of the...

Where have all the donors gone?

by Jennifer Filla | Oct 14, 2014 | Learning Edge Blog, Research in Fundraising, Rhode Warrior Blog

by Rhode Warrior Blogger, Mark Noll Before I began my career in Prospect Research / Advancement Services, a field I’ve been in now for over 17 years, I spent many years working in Employment and Training. As I expanded my current professional scope to include the area...