“If it’s not in the database, it didn’t happen!” How many times have you heard that phrase – or uttered it yourself? And usually, it is directed at development officers. But should it be directed at prospect research professionals too? When fundraising research is...

Should you train staff in-house for analytics? Are digital assets going the way of tulips and beanie babies? Are there changes in data collection affecting our “collection” of donors? Marianne Pelletier has answers that are rooted in a long career of dancing with data...

Thank you to the 93 people who took the career survey! Are you dying to know “What Animal Best Describes a Prospect Researcher?” or were you waiting to hear “What One Word Best Describes a Gift Officer?” In eleven short minutes, you can discover those answers and more...