If you ask Jeff Schreifels, Principal at Veritus Group, the answer is clear: It’s not about wealth ratings or capacity scores alone. It’s about finding the donors who actually want a deeper relationship with your organization. In this episode of ChatBytes, Jeff shares...
At the Prospect Research Institute, we know we have a lot of content. Sometimes, choosing what to purchase can feel like walking into the grocery store and facing a wall of Tide detergent—so many options, all promising to get the job done, and suddenly you’re frozen...
Consultant Barbara Shelton shares how deep donor profiles and meaningful conversations transform campaigns. In this episode of ChatBytes, she reveals how researchers, consultants, and gift officers can slow down, ask better questions, and raise both their expectations—and their results.
