Learn. Innovate. Connect.
About Us
The Prospect Research Institute is a vibrant, online learning community that provides high-quality educational content, the opportunity to connect with peers, and an outlet for new ideas in the field of nonprofit fundraising research.
PROSPECT RESEARCH INSTITUTE
Curated. Creative. Shared.
We offer rigorous and engaging educational content that prepares prospect development professionals step-by-step for their work in prospect research, fundraising analytics, and relationship management. Our offerings are…
- Curated | We close the self-learning gaps by providing comprehensive trainings built by practitioners in the field.
- Creative | Learning doesn’t have to be boring! Real-world examples, a flexible learning structure, and multi-media ensures content is engaging and current.
- Shared | People come to prospect research from all kinds of backgrounds, college degrees, and experiences. Because of this, each training develops content that is shared with the industry.
ELEVATING YOUR PROSPECT RESEARCH CAREER
Prospect Research Team
Jennifer J. Filla
As President of Prospect Research Institute she is responsible for setting the strategic direction of the Institute and overseeing the content creation and delivery of all educational offerings. She is also CEO and Founder of Aspire Research Group LLC. Learn more
Crystal Dutton
As the Membership Coordinator at the Prospect Research Institute, Crystal provides support to members and ensures everything runs smoothly. Her background includes work in customer relations, training and development assistance, and office management support. Crystal earned her Bachelor of Arts degree in Sociology from the University of South Florida.
Email Crystal | 727 202 3405 x705 | LinkedIn
Gayla Scrivener
As Marketing Manager at the Prospect Research Institute, Gayla makes sure all things marketing perform, including email, events, content management, and beyond! She has over 20 years of experience working for both large and small companies in managerial roles. Gayla is also the owner of Scrivener Solutions. She loves helping businesses reach their potential!
727 202 3405 x702 | LinkedIn
Take a FREE course
As a research intelligence asset, it’s your job to get to the heart of your donor prospects and provide fundraisers with information they can act upon.
Lies and misinformation are all over the internet. Never fall for bad information again!
Take our Solid Intel Course and learn how to evaluate sources critically and feel confident in the accuracy of the information you present.
WORDS FROM HAPPY RESEARCHERS
Success Stories
★★★★★
I love your Master Class format – small group, clearly defined curriculum, solid professional information and resources and focus on discussion. But most importantly I was impressed and delighted to see that you incorporated an additional and extremely practical layer of knowledge, through hands on experience with tools (pivot tables) or resources (Candid). This adds real value to the educational experience you offer.
Betsy Mehlman
2020-Master Class
★★★★★
Jen’s course on insider stock and compensation was informative, interesting, and well-thought out. Jen broke down the complicated material into digestible pieces. She showed us resources that I use in my day-to-day research that I wouldn’t have otherwise known about. Jen is always quick to respond and has been helpful even after the class has ended. She answers questions thoroughly and is always pleasant.
I was able to take what I learned from the course and present the material to our front-line fundraisers. One fundraiser told me after my presentation that she discovered one of her donor’s compensation was much higher than she thought. So, already, this information has come in handy! Thanks again Jen!
Kim Anthony, San Francisco CA
Insider Stock and Compensation
★★★★★
The Capacity Rating Workshop was really useful. I was new to the prospect research field when I took the workshop, so it helped to demystify capacity ratings for me. The online classroom provided a great forum for interaction with the other participants and for a robust exchange of ideas. Beyond that though, Jen shared a wealth of information and resources about capacity ratings and other important aspects of prospect research. I highly recommend this workshop whether you’re new to the field or have years of experience in our profession.
David Lloyd, Prospect Research Professional, San Francisco, CA
Capacity Rating Workshop
ELEVATE YOUR PROSPECT RESEARCH SKILLS
Featured Courses
Have you taken generic webinars or a research boot camp and still found yourself struggling to apply what you’ve learned to real-world situations? This is exactly why we created training that offers step-by-step, practical instruction designed to address the unique challenges you face on the job. Check out our most popular courses below.
Essentials for Successful Fundraising Research
A primer for the field, you learn how to identify good prospects, perform profile research, and track prospects using prospect management techniques. It’s based on the techniques I have used providing prospect research to organizations for more than a decade. A lot has changed over the years and in this course, I share with you how I’ve given the fundraisers I work with an information edge.
Introduction to Prospect Profiles
This course teaches you how to build a prospect profile with simple search techniques – step by step. Past students have transformed how they find and communicate prospect information, including changing their profile format for an easier read and sharing their insights with the front-line fundraiser.
Insider Stock & Compensation
This course teaches you how to find, understand and share how your prospect’s insider stock and compensation can turn into a gift. I have been reading financial filings for more than 20 years, both in the corporate and not-for-profit world. Let me share my secrets with you for teasing out the numbers that are relevant for fundraising.